The Search Hub
Where We simplify Search Marketing
How Google’s Update on Structured Data Simplified Things
Search Engine Optimization (SEO) is important for the success of any online business. SEO has two main goals: to help you understand what users are searching for online and to help you create a website. In the digital era, SEO is becoming more and more important as...
How to Develop a Winning SEO Brand Strategy for Your Business?
Branding is more than just the color of your logo and your website design. Your brand is everything that makes you stand out from your competitors in the industry. Getting started with SEO, how can optimizing your website help your brand? Read on to find out how to...
How to choose between SEO and Paid Search Marketing
You’ve probably heard about organic SEO and paid search marketing, especially in the last 2 years since the pandemic started and more businesses took to digital marketing to survive. But how do you decide which is best for your business? The answer to this question...
in the know: what Small business content strategy can offer this 2022
Content is "king". Bill Gates has made it clear since he wrote an essay way back in 1996. In connection with this, designing a small business content strategy will bring results as well as aid important aspects of your business, such as marketing and brand management....
Graphic Design Trends to Consider for Better Website Traffic
2020 was a rough year—to say the least—and 2021 was not exactly an improvement. On the good side, it has opened a lot of opportunities for graphic design trends to emerge. Since it's the start of a fresh new year, it's not uncommon for people to seek new looks and...
the nature of a successful marketing campaign planning: How to make it work
Planning a marketing campaign involves a lot of complex turns and curves. Believe it or not, trying to deliver a consistent message across different channels is not as easy as it sounds. For instance, a campaign that works on Facebook does not automatically work on...
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